SM’s Bears of Joy to bring Yuletide Smiles to the kids of San Pablo

Christmas is just one of the most awaited event of the year. It is definitely the most joyous season. We take a pause on our daily busy life and spend time with our loved ones. It is always such a happy event no matter where you are in the world. It is also a time when everyone gets busy trying to manage all the excitement in shopping for gifts.

While it’s always a delightful experience to send and receive presents from our loved ones, there will be many who also seek to share their blessings to other people who can’t afford the luxury of receiving anything for Christmas. Will you be one of those kind hearted people who have the heart to share their blessings to the less fortunate ones?

SM Supermalls offers an opportunity for shoppers to give back and make another child happy, through the SM Bears of Joy charity program.

Millions of Filipino customers will once again be given a chance to Buy 2 Bears for the amount of P200.00 keeping one for themselves and goes to a less fortunate child. Each branch of SM Supermall has partnered with an orphanage or charity institution and all of the collected bears for donation will be shared at the end of the program. This is such a great way to make a child happy this Christmas Season.

For every time you buy an SM Bear of Joy, you get to touch someone’s heart with your act of generosity and kindness.

After all, GIVING is indeed the true spirit of Christmas.

The Christmas Bears of Joy is a project of SM Cares, a division of SM Foundation and the CSR arm of SM Prime Holdings, Inc. Visit Bears of Joy booths in participating SM Supermalls for a chance to get your own SM Cares Bears. The booths will run until January 2016. You can purchase them at SM City San Pablo Mall Atrium.





When SM Seaside City Cebu opens on Friday, November 27, Cebuanos will have a first look at the state of the art, environmentally sustainable urban center on the waterfront of the new South Road Properties development in Cebu, the Philippines’ second largest city and a major tourism hub in the country.


Located on a 93,570 square meter site, the 470,490 square meter mall is SM Prime Holdings’ 56th mall and the third in the Queen City of the South, after SM City Cebu and SM City Consolacion.

SM Seaside City Cebu is one of the first developments in the master plan of SM Prime Holdings for their 30- hectare space at the South Road Properties (SRP), a prime property development project on reclaimed land located a few meters from Cebu’s central business district.

Designed by Arquitectonica, an international architecture, interior design, and planning firm from Miami, Florida, this grand first of its kind urban development at the SRP will be a landmark in the region, transforming the way people live, work and play in this community. When completed, the complex will include residential towers, hotels, a convention and exhibition center, a school, and hospital.

The development has been compared to that of the SM Mall of Asia, which has been envisioned to be the destination mall in the Asia Pacific region. Both are located beside the waterfront: SM Seaside City Cebu has a spectacular view of the Cebu Channel, just as the SM Mall of Asia has Manila Bay and its glorious sunset as a picturesque backdrop.

Similarly, the Chapel of San Pedro Calungsod was the first structure to open at SM Seaside, just as the Shrine of Jesus, the Way, the Truth, and the Life paved the way for development of the SM Mall of Asia complex. This is reminiscent of Spanish times when towns would be built around a church.

Just as the SM Mall of Asia has the Globe as its iconic landmark, SM Seaside City Cebu has the Cube, a steel 21- meter by 21 meter sculptural piece that is a symbol of strength and stability. It is a tribute to the resilience of the Cebuanos in particular and the Filipino people in general.

With its nautilus inspired design of expanding, concentric arcs from a central multi purpose space, the mall will have multiple anchors, including a two storey SM Store, as well as an SM Hypermarket and SM mainstays like SM Appliance Center, ACE Hardware Watsons, Our Home, Kultura Filipino, Toy Kingdom, Surplus, and Sports Central. It will have over 400 food and retail shops, including international brands.

Eating out options include specialty restaurants, international and local food chains, as well as a Food Court. Cebuanos will enjoy the leisure and entertainment excitement of an IMAX Theater, a 16 lane Bowling and Amusement Center, and an Olympic size ice skating rink. It will also have four state of the art cinemas, two Director’s Clubs, and one live theater.


What makes SM Seaside City Cebu a must see?


  • Its nautilus design concept inspired by the spiral shell with a pale pearly partition, which includes a series of expanding, concentric arcs.
  • The Cube. Viewed from any angle, this sculptural piece consistently appears the same. This consistency reflects the philosophy same high level of quality service in all areas it operates. Interestingly, the words Cube, when re-arranged form the word Cebu.
  • The Sky Park. This will be a welcome and much needed break from the hustle and bustle of city life, featuring diverse dining outlets situated amongst verdant trees and charming ponds. Nestled among verdant foliage and soothing water features, will highlight installations by renowned Cebuano designer Kenneth Cobonpue when completed.
  • The Iconic Seaside Tower. The 25 storey tower has a roof deck, viewing deck, and restaurants, offering sensational panoramic views of the entire city of Cebu, while serving as a landmark of the Queen City of the South.
  • Global Brands. SM Seaside City Cebu will raise shopping standards in the Queen City of the South as home to major global brands like Sweden’s H&M, Japan’s Uniqlo, US based Forever 21, Spain’s Sfera, and the UK’s The Body Shop.
  • The Best of Cebu. Along with the global and national brands, SM Seaside City Cebu will also showcase homegrown brands like those from the Golden ABC Group, Penshoppe, Oxygen, Forme, Memo, and Regatta; as well as Island Souvenirs and Loalde.   Foodies will also enjoy well-loved cuisine from Café Laguna, Kuya J, Harbour City, Majestic, Golden Cowrie, and Bo’s Coffee, among others.


Keeping with the nautilus inspired theme, the mall’s car park will be incorporated into the structure, helping to define the semi-circular volume of the building. For customer convenience, there will be a covered parking area with 4,336 slots.


SM Seaside City Cebu’s design team includes Arquitectonica, Design Architect; Gardens by Sanders, Landscape Design; W.V. Coscuella, Achitect of Record; SM EDD Mall Design, In-House Architect; Monolith Construction, General Contractor; and DA Abcede, Project Manager.



SM City San Pablo’s Honest Guard

It’s with great pride we share to you the three commendation in one month of Mall Security Guard EMMANUEL P. LLOVIT, Good Deeds like these only shows the commitment of SM City San Pablo’s Guards to the corporate value of the company which are integrity and honesty to the duty that best speaks well of the attributes of a Good SM Security Force.

The first incident was October 10, 2015 when SG Llovit was conducting clearing inspection in SM Cinema he found the wallet which he immediately turned over to the CRS-Office. Later that day the owner appeared at CRS Office to claim the said item and was identified as Ms. Alyssa L. Batacan, 20 years old of Batong Malaki, Los Baños, Laguna Said wallet contains his IDs and cash amounting to Php 525.00. After verification and security procedure, Ms. Batacan gave his gratitude and commended the said guard as well as the Security procedure implemented here at SM City San Pablo.

Then Last October 18, 2015 SG Llovit also found the wallet of Mr. Ramon R. Esmiller, 63 years old of Kanluran Bukal, Liliw, Laguna. Said wallet contains his IDs and cash amounting to Php 12,000.00. After verification and security procedure, Mr. Esmiller gave his gratitude and commended the said guard as well as the Security procedure implemented here at SM City San Pablo.

And Lastly last October 24, he found and returned the wallet of Mr. Christian Dela Cruz, 22 years old of Brgy. Maahas, Los Baños, Laguna.. Mr.Dela Cruz r is very thankful that it was returned to him.

All these good deeds like these should be not only applauded but also be recognized as well as a role model for all the guards out there. The presence of a security guard at the mall can provide peace of mind and a sense of security to the shoppers, employees and customers specially this Christmas season where most people go to the mall.

SG Llovit good deed